nickcummins
- Australia
- Soxter 'since:
15 Jun 07
After studying Graphic Design and Majoring in Advertising at Monash University, Nick worked as a mainstream Art Director for 11 years at some of Melbournes major advertising agencies such as J. Walter Thompson, Grey and Young and Rubicam. He produced award-winning work for local and international brands in traditional media such as T.V, radio and print.
In 1999 Nick left mainstream advertising and founded the online agency Sputnik. Digital advertising was in its infancy in Melbourne in 99 and Nick was excited about the potential of this medium. From what he could see it had few of the limitations of the traditional media he used to work in.
After starting the company with one other person (Tim Homewood), Nick has grown Sputnik to become one of Australias leading digital agencies. With a current staff base of 38 and a client list of national and international brands such as Miele, Cadbury Schweppes, Crumpler and Seek, Sputnik is enjoying a reputation for creativity, ground breaking solutions and fresh approach to solving communication issues. The future is exciting.